The campaign video with English subtitles can be found HERE.
Hi, I'm Annette, a huge admirer of books!
Reading is my biggest passion, something I'd like to share with everyone. What could be better than escaping reality with a great book?
However, we have a problem: new books are expensive and there aren't enough bookstores in Estonia. In addition to that, not everyone feels comfortable with technology to buy and order books online. Reading shouldn't be a privilege, everyone should have access to books.
This is why I want to open Estonia's first mobile bookstore - Ratastega Raamatud (books with wheels). This will be a van that will drive around Estonia, visiting markets and festivals, as well as remote towns and cities that don't have bookstores. RaRa will be selling used books and offering them at reasonable, low prices while also supporting recycling and giving life to used things. Books don't have an expiry date, they can be read over and over again!
I would love to offer something for everyone: boys and girls, children and adults, books in different languages.
In addition to the van, there will also be an online store to reserve and buy books to get them delivered once the van passes by your hometown.
With your help, I will work hard to get the van on the road by spring 2022 and that is also when I will be holding an opening event and other activities to thank my suppoters.
Thank you for all the help!
Annette